Addison Rae Lands Multi-Picture Comedy Deal After Breakout Box-Office Weekend

From social star to studio slate

Addison Rae has closed a multi-picture comedy agreement with a major studio, people familiar with the deal said, after her latest theatrical release opened stronger than forecasts. The pact covers starring roles and a producing credit on at least one project.

Why studios are writing bigger checks

Executives pointed to Rae’s young audience and social reach, which can lower marketing costs for mid-budget comedies. No titles or start dates were announced. The deal does not prevent her from taking outside music or fashion work.

Talent agencies across town are watching whether other digital-first performers receive similar film packages this awards season.